A new website, eduhookup.com, launched from a dorm room at the University of Chicago, is helping elite college students find casual sex hook-ups on their campus.  Of course, there are people who find this abhorrent and suggest that people who engage in causal sex find it more difficult to emotionally and intellectually connect with their partners.  No kidding.  That seems to be the point.  Especially for the socially awkward twenty-somethings for whom the site was created.  This is no doubt only the first that we will hear about this site.  I wouldn’t be surprised if the University of Chicago is ultimately pressured to shut down the site, which appears to be run off of its servers.  However, administrators should take a minute, make some popcorn, and spend and hour or two watching ‘The Social Network’.  This site, with its goals and intended audience, is precisely what Mark Zuckerberg had in mind when he started a social networking site to enable Ivy Leaguers to intermingle with their own.  It would be a shame if the University of Chicago pissed off a student who might one day be worth more than the University’s endowment.